19th of February 2016

 

Complete media monitoring helps Edgbaston manage their brand

Edgbaston wanted to ensure that they would remain aware of all unfolding news surrounding their organisation and possess the ability to easily action the data. With an extensive mixture of on and offline media coverage to observe, Birmingham based tech company, SocialSignIn’s new complete media monitoring features came to their assistance.

 

SocialSignIn, the complete solution for enterprise, enables organisations like Edgbaston, to gather actionable insights from over 250 millions sources, including social and print. With the ability to gather, analyse and action editorial, blog or media content from all over the world and in real time, they help their clients to gain a better understanding of how their marketing campaigns have been received, general customer sentiment and the actual value of their media coverage, giving them a clear ROI and accurate compelling data.

 

“Remaining completely up-to-date with the public’s perception of our organisation is virtually impossible with the vast amount of media outlets discussing our brand. It’s essential that we know who are talking about us and with what sentiment. We have used SocialSignIn to manage our social media for years and when they unveiled their new complete media monitoring, it was the perfect solution for us. A trustworthy company with the tools and support we need to help us flourish further.” Said Sean Miller, Digital Media Producer at Edgbaston.

 

Ben Nimmo, SocialSignIn founder, said: “We developed our complete media monitoring features to work alongside our platform to enable our clients to use one complete solution instead of multiple software providers, we wanted to make it as simple as possible for companies to remain in the know with actionable data at their fingertips. At the heart of all our new features is our clients, our goal has always been to help them build better relationships with their customers.”

SocialSignIn’s complete media monitoring helps our clients to keep a clean, well informed view on their overall customer sentiment and brand awareness.

 

SocialSignIn was founded in 2012 by Ben Nimmo and Nick Wood and is already so well established within their industry that they are opening a European office in Barcelona, to cater for their rapidly growing list of European clients.

Want to know more about our partnership?

See their video case study

Read their success study

Edgbaston Cricket Club