8th of January 2016

UK’s largest late night entertainment operator 

uses SocialSignIn

With a rapidly growing social fan base of over 1.2 million, The Deltic Group use SocialSignIn, a complete social solution for enterprise, to ensure that their community of clubbers stay happy and up-to-date with events and incentives on social media, whilst keeping their brand protected and monitoring all activity.

Over 6.9 million people walk into one of their 59 venues every year, operating big national nightclub and bar brands including Liquid, Chicago’s, Cameo and Pryzm. The Deltic Group offers something for everyone, from 80s pop through to 90s dance music up to the latest R&B grooves. With such a diverse audience communicating with clubbers, often at opposite ends of the country, has not been a problem for The Deltic Group, thanks to SocialSignIn’s innovative platform and mobile app.

 

The individual clubs can manage their own social media activity, allowing them to interact at a localised level. By using SocialSignIn’s mobile phone app, they are able to create and publish posts instantly, helping them to create stronger relationships with their audience. For example when a party is booked, the club manager can take a picture of birthday girl and instantly share it onto their social accounts giving them the VIP feeling, or when an artist is playing in their club they can give their fan base a taster of the night by recording and posting a video clip from their mobile.

 

With clear audit trails and safety procedures, SocialSignIn allows The Deltic Group to grant access to users outside the conventional social media teams and it’s simple interface allows social novices to participate. It’s tracking and monitoring functions gives The Deltic Group the ability to see everything that is posted and received.

Deltic Group

Created by Ben Nimmo and Nick Wood and based in Birmingham, SocialSignIn is the complete social solution for enterprise that allows multiple logins from different geographical areas.

Want to know more about our partnership?

See their video case study

Read their success study

Deltic Group